Innovation is important.

Business is about being innovative. My motto, innovate or someone else will.

Always experiment

Through experimentation we can learn. Without it we never fail, and we never learn.

Ledership is key

Leading innovative, creative and motivated people can lead to wonderful results

Be courageous and go against the norm

Observe and understand, but never follow the rest

More Insights here

Brands and Blog

  • #GripChallenge launched


    „Doing something good and talking about it.“ As part of Deutsche Banks long-term sponsorship of the German Sporting Organisation Deutsche…

  • YUNAR wins Midas Awards 2018

    Yes, YUNAR wins Gold, 2 silver and 2 certificates at the Midas Awards (Worlds best financial advertising) 2018. We entered…


    Whilst developing the new advertising campaign for YUNAR we had two objectives – 1) speak directly to the people and…

    • Grow Up

      April 22, 2019

      It’s a few years ago now, but the Mercedes campaign “Grow Up” was a powerful example of how to target…

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    • The greatest love story (n)ever told

      March 27, 2019

      Here is a lovely love story by BIANCO footwear. Never heard of this brand before I saw this. It’s worth…

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    • Coming soon from Apple

      March 27, 2019

      OMG – simply amazing what Apple are planning on bringing onto the market in the next months. Apple TV+, Apple…

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