Influencer Marketing within the financial industry
I guess influencer marketing is really nothing new, and not even within the financial industry. I guess nowadays it has…
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New short film series “Ach, du liebes Geld”
It’s here, finally, our new 8 part short film series named “Ach, du liebes Geld” starring germanys most well-known stock-market…
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Gamification in order to move people…
As part of our “Evil Zero” (Böse Null) campaign in Germany we have decided to invest also in gamification, as…
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Social Wall – Böse Null
One of the main goals of the “Böse Null” (evil-zero – fight against zero-interest rates for savers) campaign was to…
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Böse Null in Horizont…
Nice to see that the leading marketing news media outlet in Germany “Horizont” has covered the creative Böse Null campaign….
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Böse Null invades Germany…
It is here – the “Evil zero” (Böse Null). For years the low interest rates (in part negative interest rates…
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Thanks Rocket & Wink
Last year we, together with Havas Düsseldorf, created the 60 years DWS campaign. In order to bring the campaign to…
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Jean-Paul Gaultier hommage
This week Jean-Paul Gaultier had the honor of designing this Sundays “Welt am Sonntag” newspaper here in Germany. We therefore…
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Gold again for DWS
We did it again – we won the second Gold Midas Award in two years, this time for our “60…
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Shortlist Midas Awards again in 2016…
Awesome news – we (Havas Düsseldorf & DWS Germany) made the shortlist of the Midas Awards 2016 for the second…
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The tallest landing page in the world…
Another year, another record in terms of dividend payout for Germany’s leading equity dividend fund, the DWS Top Dividende. The…
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Big birthdays need big campaigns
6o years asset management – 60 years DWS in Germany. (weblink) A big story, with a great campaign. Developed by HAVAS…
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The world’s highest banner…
The world’s highest banner is 850km high! That’s how high a pile of one Euro coins would be if you…
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Value Investing: the CROCI Film
Developed by Bourros, together with Styleframe, Campera Media and InkPulse we developed a new CROCI film explaining the unique value investing strategy. The…
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Content, content, content
Everyone is talking about content. No big deal – it’s nothing new really in my opinion. However we are moving…
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Offene Immobilienfonds Special
Together with Finanzen.net we have released the second special (after the dividends special), this time for “Immobilienfonds” (Real Estate Funds)….
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Geldanlage Neu Denken digital tool
Together with Finanzen.net we developed a simple tool (GeldanlageNeuDenken) showing how numerous investment opportunities develop over time, within the current…
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We won Gold at the MIDAS Awards
Thank you. Congratulations to all the people behind the amazing project. All in all 60 people. Thanks to Torsten and…
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Questioning & Rethinking Interviews
Understanding the people behing investment products is an important. Understanding what they do and what they value is vital to…
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Rethink Investing Film (Geldanlage Neu Denken)
Times have changed for investors in Germany – it’s time to “rethink investing”. ( #GeldanlageNeuDenken ) Germans are a very…
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Made the shortlist of the MIDAS AWARDS 2015
Only a couple of weeks to go, before we find out how far we make it at the annual MIDAS…
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DWS hair banner wins silver at Annual Multimedia Awards 2016
Our “Hair banner”, created by Havas Düsseldorf, has won silver at the Annual Multimedia Awards 2016 last week. The idea,…
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#Ihrgeldschmilzt – Financial Marketing can be innovative!
#ihrgeldschmilzt was the name of the innovative marketing campaign brought to life by us this week. The idea was simple:…
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