Influencer Marketing within the financial industry

November 16, 2017 |

I guess influencer marketing is really nothing new, and not even within the financial industry. I guess nowadays it has…

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Böse Null in Horizont…

May 1, 2017 |

Nice to see that the leading marketing news media outlet in Germany “Horizont” has covered the creative Böse Null campaign….

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Value Investing: the CROCI Film

March 25, 2016 |

Developed by Bourros, together with Styleframe, Campera Media and InkPulse we developed a new CROCI film explaining the unique value investing strategy. The…

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Questioning & Rethinking Interviews

December 1, 2015 |

Understanding the people behing investment products is an important. Understanding what they do and what they value is vital to…

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#Ihrgeldschmilzt – Financial Marketing can be innovative!

August 28, 2015 |

#ihrgeldschmilzt was the name of the innovative marketing campaign brought to life by us this week. The idea was simple:…

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New real estate magazine from Deutsche AWM “grundSATZ”

August 23, 2015 |

Deutsche Asset & Wealth Management has many business lines, one of them being the Alternatives line. As part of the…

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The world’s first hair banner…..

May 19, 2015 |

A hair loss banner advertising financial products? HAVAS came up with a superb idea for a new online banner –…

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THE CROCI WAY #Invest2015

April 26, 2015 |

Last week we introduced The CROCI Way at the Invest 2015 Trade Show, in Stuttgart Germany. Here the short Film:…

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Passion to perform.

August 31, 2014 |

As of 1st of September I will be joining Deutsche Asset & Wealth Management (Deutsche Bank) as Head of Marketing…

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