Delta Airlines and Tinder got together to build the “Delta Dating Wall” in New York. The simpe and creative collaboration was based on data generated from Tinder – people with selfies in far-away lands are[…]
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Category: Content
IKEA is always moving
IKEA is a brand which is constantly going new ways and being creative. Basically its been in their brand DNA since their introduction into the world all those years ago. One of their latest new[…]
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Supreme launches in San Francisco
The amazing street brand Supreme has launched its own store in San Francisco. After weeks of teasing, Supreme recently opened its new outpost in San Francisco with the premiere of its latest William Strobeck-directed skate video CANDYLAND and commemorative Box Logo T-shirt. Celebrating[…]
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Rustler’s full length branded film is unusual to say the least.
Rustler has worked with Droga5 in London to create a full-length branded arthouse film called “The sea between us” and it’s a pretty weird concept. The branded film is developed for the German market, and[…]
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An ad campaign for more sponsors of womens football
Budweiser, together with the NWSL have launched a campaign aiming at getting more sponsors of womens football in the US. The idea here is simple and relevant in todays world: record crowds in attendances lead[…]
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Clio Creators 2019 – the up and coming…
Clio brings out an Anuual “up and coming” list and this years talent is as always super impressive. Here some of the work that really needs to be shown. Amy Ferguson and Julia Neumann Executive[…]
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Lego lands a life-size X-Wing on Swiss Mountain
It’s been 20 years since Lego and Star Wars have been working together (thankfully), and to celebrate Lego built a life-size X-Wing fighter and placed it on the “Hoth planet”, I mean on a swiss[…]
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Facebook to start biggest campaign in Germany for “groups”
Facebook has been pushing their “Groups” for some time now and worldwide there are over 400 million members within the hundreds of thousands of groups around. The campaign called “gemeinsam mehr” (together more) will begin[…]
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Burger King creativity started with the “Whopper detour”
I just read a great article from Burger Kings CMO Fernando Marchado who highlights the “Whopper Detour” campaign as being the campaign that started all that great Burger King creative work in the last years.[…]
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Spotify’s Wrapped Campaign shows how cool data can be
There are few campaigns in the world, which “move” people and are based on data, but Spotify’s 2018 Wrapped campaign sure did. Every user at the end of the day has their own playlist throughout[…]
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Influencer Marketing within the financial industry
I guess influencer marketing is really nothing new, and not even within the financial industry. I guess nowadays it has more to do with the fact these people are your everyday people, who have great[…]
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Böse Null in Horizont…
Nice to see that the leading marketing news media outlet in Germany “Horizont” has covered the creative Böse Null campaign. Great campaigns need support in the media – so thanks!!! There are numerous elements which[…]
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Content, content, content
Everyone is talking about content. No big deal – it’s nothing new really in my opinion. However we are moving into the this spectrum as well – better late than never. 🙂 Here are some[…]
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