The current state of advertising…haha…

This new ad from Ryan Reynolds, Netflix, Samsung and Aviation Gin is a perfect example of how advertising and collaborations are today. It’s smart and funny, and a little concerning maybe.

Check it out.

Ryan Reynolds, the star of the new Netflix movie “6 underground” is promoting the new film on a new Samsung QLED TV, whilst interupted by a new ad for the Aviation Gin, which is owned by Ryan Reynolds.

Talk about getting punch for your buck. Three ads in one!!!

Ryan Reynolds multitasks like a mofo in this very self-aware Samsung spot from adam&eveDDB in New York.

Dude’s industry in-joke explanation for shoe-horning three brands into one commercial?

“I bought mid-roll ad placement,” he sheepishly tells the outraged director, who storms the set, adding: “It felt like the right thing to do.”

Ha! Ha! Ad jargon’s so lame! That guy’s so rich!

Kudos, Mr. Reynolds, on another Aviation ad that doesn’t suck.