We won the German Brand Award

This makes me very happy – we won the German Grand Award 2019 in the category “Banking & Financial Services”.

Yes!

Of course it was only possible due to the amazing team at SuperUnion Munich and in part the C3 team in Berlin.

Thank you and congratulations to you all! 🙂

Here the Jury statement:

“For many, including and especially young people, the daily handling of their finances is synonymous with boredom. That’s about to change, says Deutsche Bank, with its creation of Yunar, a digital subsidiary brand that, with its appealingly colourful and unmistakable presentation, succeeds in accomplishing what would be difficult to achieve within the traditional umbrella brand. The first step is an extremely user-friendly app, which makes the administration of bonus cards more convenient than ever. Refreshingly young and creatively implemented, the brand perfectly captures the relaxed attitude of its target group. For a company like Deutsche Bank, this represents a courageous step into an increasingly digital future, one honoured with a Gold award by the jury.”

And here the link to our win: https://bit.ly/2XBmxpn

  • Bastian Lindberg – former Managing Director, Superunion Munich
  • Philipp Mühlebach – Executive Creative Director, Superunion
  • Vinia Zottnick – Design Director, Superunion
  • Ahmed Fouda – Designer, Superunion
  • Nadine Nadler – Strategy Director, Superunion
  • Ina Bernhardt – Client Director, Superunion

as well as at C3:

  • Matthias Jarochowski – Creative Producer, C3
  • Tina Rentzsch – Producer, C3
  • Helen Perrucker – Account Director C3

And naturally our own internal team:

  • Me 🙂 – Head of Marketing YUNAR
  • Carolin Dauchenbeck – Marketing, YUNAR
  • Stephan Dietzsch – Marketing, YUNAR
  • Tim Alexander – CMO, Deutsche Bank