Blog

#Ihrgeldschmilzt – Financial Marketing can be innovative!

August 28, 2015 | #Ihrgeldschmilzt, Content Marketing, Deutsche AWM, Deutsche Bank, DWS, Financial Marketing, Guerilla, Marketing | 0 Comments |

#ihrgeldschmilzt was the name of the innovative marketing campaign brought to life by us this week. The idea was simple:…

Mehr →

I’m hungry whilst killing people in GTA5. Call Pizza Hut….

January 12, 2014 | Apps, Content Integration, Content Marketing, cool, Innovative, Pizza Hut, Xbox | 1 Comment |

This is not great for humanity, but it is a very good idea to introduce a new distribution channel. Pizza…

Mehr →

FREITAG – so fresh!

December 28, 2013 | Brands, Content Marketing, cool, Design, Freitag, Story telling | 0 Comments |

Received an amazing bag from FREITAG (Zurich) for christmas from my beloved wife. Great bag. Just as good, everything aroung…

Mehr →

Infographic for the trading game “Börsenheld”

December 18, 2013 | Advertising, Börsenheld, Content Marketing, ING, Innovative, Media, Uncategorized | 0 Comments |

Together with Finanzen.net we launched “Börsenheld”, the latest trading game. It was all in all a success. Around 5.000 people…

Mehr →

Content Marketing

December 16, 2013 | Advertising, Content Integration, Content Marketing, Events, ING, Innovative, Media | 0 Comments |

Throughout the year we have focused a lot of our attention at ING Markets on “content marketing”. I know, everyone’s…

Mehr →

IRON TRADER: Reality show meets trading game of the next generation.

September 28, 2011 | Content Marketing, cool, Events, Iron Trader, Macquarie, Markus Koch, Trading Game, TV | 0 Comments |

Iron Trader is something completely new to hit the German/Austrian trading markets. It’s a trading game mixed with the first…

Mehr →