World Cup Fever. The Game Before The Game

Beats by Dre have introduced their new Spot “The Game Before The Game” starring numerous football stars.

Now that Apple owns the company, Beats really has to become even “cooler”. Now is the question, will this happen with a global ad campaign, or will this make them rather “mainstream” and “uncool”? I doubt it.

Here their moving long ad #gamebeforethegame. Check it out.

 

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