Here is a very interesting video on the development of the highly successful HSBC brand story. It’s a great example of how to build a financial brand in this day and age. I like[…]
Every marketer is amazed at what Red Bull does worldwide. Amazing events, successul events, brilliant athletes – the whole concept just works perfectly. Here is their new video for the upcoming Formula One season, which[…]
Everyone knows how “important” the Super Bowl is every year for brands and agencies. This year Volkswagen are going one step forward, and they’ve released an ad to promote their upcoming super bowl ad. The[…]
The new trade show season began this weekend in Dresden for ING Markets. We came up with a new concept focused on “education and inspiration”. We invited top-level guest speakers from the German trading industry[…]
It has been a little while since Apple made an amazing ad in my opinion, but they’re back to their best with the new iPad Air ad. Voice is from Robin Williams from the classical[…]
This is not great for humanity, but it is a very good idea to introduce a new distribution channel. Pizza Hut and XBOX (Microsoft) got together and produced an app within the Xbox 360 which[…]
Not something that is done everyday. Here JWT Frankfurt does a lovely job with a small campaign. Something like this needs to be shown – it can’t always be the big campaigns that get all[…]
It’s a simple but in my opinion perfect fashion ad. Simply enjoy….