A must read. Ten top trends for 2014 from JWT. 10 Trends for 2014 by JWT from Cristóbal Montero
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Month: December 2013
FREITAG – so fresh!
Received an amazing bag from FREITAG (Zurich) for christmas from my beloved wife. Great bag. Just as good, everything aroung it. These guys and girls from Zurich do an amazing job in making the buyers[…]
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Made from cool
Christopher is cool. Once again he is leading a cool ad campaign. This time it’s danish fashion brand “Jack Jones” with their “Premium” edition range. Here is the video including all five spots. The music[…]
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Smart ad
A well deserved winning ad: the Smart is as good offroad, as a 4WD is in the city.
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Infographic for the trading game “Börsenheld”
Together with Finanzen.net we launched “Börsenheld”, the latest trading game. It was all in all a success. Around 5.000 people played. Here is a simple Infographic highlighting the numbers. To watch the last edition of[…]
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Content Marketing
Throughout the year we have focused a lot of our attention at ING Markets on “content marketing”. I know, everyone’s talking about it and many are soing it. The reason – it works. Give people[…]
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Retrospective – BNP Paribas advertising from 2007 – 2010
Together with TBWA / Tequila Düsseldorf (Johannes Klenk) we created the advertising campaign for BNP Paribas derivatives Germany. The campaign was in my opinion the best within the industry over the last years. (I’m biased[…]
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